Gold is setting new records again: last week spot gold touched $3,599.89/oz on Friday and today (Monday) it’s holding around $3,583/oz. In euros, it briefly moved above €3,026/oz on Tuesday. These levels underscore strong demand and the market’s sensitivity to expected U.S. rate cuts and a softer dollar.
👉 Check the live quote here: Current gold price
Coins vs. bars: choose the format for your goal
Gold coins (e.g., 1/10 oz, 1/4 oz, 1 oz)
- Recognition & liquidity: standard fineness and well-known designs sell easily worldwide.
- Flexibility: great for gradual purchases and gifting.
- Design & collector appeal: attractive motifs, dates, or proof finishes can lift secondary-market demand.
Gold bars (from 1 g to 100 g and above)
- Cost efficiency: at higher weights the price per gram is typically most favorable.
- Compact storage: easy to hold larger value in a small space.
- Secure packaging: bars are usually sealed in an assay card with fineness, weight, refiner, and a unique serial number—handy for verification at resale.
- Practical mix: many clients build the core with bars and add coins for flexibility.
Don’t wait for the “perfect dip”
Timing the absolute bottom is rare. A disciplined approach works better:
- Spread purchases over time (DCA) to smooth your entry price near record levels.
- Stick to your goal and budget—bars for efficient weight, coins for liquidity.
- Act on the day’s market—once you’ve decided, avoid unnecessary delays and buy at the live price.

How to buy now (3 steps that work)
- Set your objective and budget. Building weight = larger bars; flexibility & gifts = coins.
- Use DCA. Regular add-ons reduce the risk of buying at a local peak.
- Think about future resale. Keep packaging/certificates—they increase trust and price when selling back.
How buying with us works
- Online: you see live, market-linked pricing right in the cart.
- In-store: fast purchase and discreet pickup at our branches.
- Logistics: secure packing and reliable delivery.
- Buyback: if you later decide to sell part of your position, we arrange a transparent, fair buyback quickly.
TIP: C. Hafner gold bars
A recent addition that quickly became a client favorite. Precise fineness, clean finishing, and an assay card with a serial number for easy verification at resale. Available in popular sizes 1 g – 100 g+.
See the range: Investment gold – C. Hafner
Gold’s record-level prices confirm its role in portfolios in 2025. If you want to start or increase your allocation, choose coins and/or bars according to your goal and budget, spread purchases over time, and monitor the current gold price. We’re happy to help you select the right formats.
